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Overview

Stakeholders may be asked to support the design and development of an overall stakeholder engagement strategy. This may especially be helpful in cases where the Sponsoring organization or team is unfamiliar with stakeholder engagement practices or have had past practices result in poor relations with the engaged stakeholders. Rather than being connected to a specific product or feature, Participants may be asked to help shape the organization’s community outreach strategy or build the necessary foundational knowledge to apply to specific engagement activities. Unlike when stakeholders are given the opportunity to help shape a specific engagement approach (e.g., give input or decide who should be prioritized or centered as participants in a user research project), Participants supporting engagement process/approach design are asked to provide insights about how to best build relationships and make decisions with external stakeholders, even before a product is completed or developed. For this particular form of stakeholder engagement, it is more likely that intermediaries will be the key stakeholder participant (organization or individual), as they are more likely to have a breadth of expertise-for example, on impacted communities, stakeholder engagement processes, and the social impacts of technology.

Example

A major city in the United States is considering the adoption of AI-driven tools to support delivery of various social services for its residents. For the housing department, a major issue in the largely middle-upper class and suburban city is the rise in semi-permanent encampments (e.g., recreational vehicles, other vehicles used for sleeping, tents and other temporary structures); these encampments tend to block sidewalks, access to buildings, and contribute to the accumulation of waste in the streets. AI-driven tools to help with early detection of emerging encampment sites have been proposed as a potential solution to deal with the rise. Before speaking with vendors who are developing and selling these AI-driven detection tools, the housing department would like to get more input from the city residents and others who would be impacted by the use of these tools to understand any potential harms and risks that might arise from its use. The city decides to partner with a civil society organization that focuses on “tech and society” issues (intermediary) to support its efforts.

Practice

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